When doing business online, one of your first priorities is to make it dead easy to buy.  It is the responsibility of a business to provide a flawless experience online for customers when they get into the sales process.  The goal of every business should be to convert the sale, yes? As an assistant, I... Read More →

We need to get started on Facebook, start tweeting about our business, stick social media icons on our pages, get social and maybe that will save our business. Um, no. Social media will not save your business. It might enhance it, connect you with others in your industry, and provide some leads.  Instead of waiting for the... Read More →