social media : digital project management
Posted by Chel | Oct 18th, 2008

Join the Conversation with Barack Obama

My good friend Whitney Hoffman put together this Animoto video with photos of Barack Obama and Matthew Ebel’s song “Join the Conversation”.  It made me tear up and I wanted to share it with you.  Kinda fits just perfect doesn’t it?
Posted by Chel | Oct 18th, 2008

Hear me on the Roundtable Podcast!

Sarah Wurrey invited me to be a panelist on the Roundtable Podcast with her and her co-host (and new host) Jen Zingsheim. On the podcast we talked about socnet overload, social media and philanthropy, and measurement tools.  You can listen to it here. Afterward I was thinking about social networking and overload and we all have that problem.  We’re focused on email and bacn and things that *should* be...
Posted by Chel | Oct 18th, 2008

Social Media Evangelism: Conferences and Blogging!

This is a series of posts chronicling my path as a social media evangelist for Vibemetrix.  What’s on my mind as I do a job that I love and my thoughts on the state of the industry. It’s been a very whirlwind couple weeks!  I went to the New Marketing Summit on Tuesday and Wednesday.  I got to talk with a lot of people who are looking to figure out where social media fits with them.  It was the...
Posted by Chel | Oct 13th, 2008

Boston Blog Marketing Meetup

I’ve started a Meetup.com group for Boston area marketers and small businesses to learn about outreach to bloggers. The first meeting will be on October 27th at 7 PM over at Andala Coffee House in the downstairs room.  I’ve asked Todd Van Hoosear to speak for about 20 minutes on the topic of how to market and outreach influential bloggers.  Then will open the floor to a discussion and forum for...
Posted by Chel | Oct 2nd, 2008

What the f&!@ were they thinking?: Levi 501

It’s the hope of all marketers that we create a great campaign that inspires positive word of mouth.  Viral is what we dream of in creating content or launching new outreach. But why on earth Levi thought this was a good strategy is beyond me?  Reaction: Stunned and strongly repulsed from their brand comes to mind.
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